3P3R Method®People, Prediction, Playbook, Reach, Retention, RevenueMethodThe 3P3R Method® is the six-pillar framework at the centre of Atomic Scaling, created by Ludovic Bodin: three operating pillars — People, Prediction and Playbook — and three growth pillars — Reach, Retention and Revenue.
Problem it names: Scaling advice arrives as disconnected tactics, so teams cannot tell which constraint is actually binding.
3VVision, Vehicle, VelocityOperating modelThe 3V Framework — Vision, Vehicle, Velocity — is the Atomic Scaling replacement for the annual plan: a 36-month vision, a 12-week vehicle, and a weekly velocity check.
Atomic ScalingMethodAtomic Scaling is an operating model for growing revenue without growing headcount, created by Ludovic Bodin and drawn from how the gaming industry built the highest revenue-per-employee businesses in history.
Problem it names: Companies add people to add output, and their economics get worse as they grow.
Atomic Scaling ScoreDiagnosticThe Atomic Scaling Score is a free two-minute diagnostic that rates a company across the six pillars of the 3P3R Method® and names the single constraint holding growth back.
BRAWBig, Relate, Access, WantGrowthBRAW — Big, Relate, Access, Want — is the Atomic Scaling market test: pursue a market that is Big enough, that you Relate to, that you have Access to, and that you Want to serve.
CPDTMCustomer, Problem, Distribution, Technology, MonetizationGrowthCPDTM — Customer, Problem, Distribution, Technology, Monetization — is the Atomic Scaling way of writing a startup as five explicit bets, so a pivot becomes a decision about which bet stopped being true.
EPICEmployees, Profit, Impact, CostOperating modelEPIC — Employees, Profit, Impact, Cost — is the Atomic Scaling hiring test: every role must improve all four at once, or it is headcount rather than leverage.
H2H, H2A, A2AHuman-to-Human, Human-to-Agent, Agent-to-AgentAI-native organisationH2H, H2A and A2A are the three communication layers of an AI-native company as defined by Atomic Scaling: Human-to-Human, Human-to-Agent and Agent-to-Agent — with H2A the managerial craft that replaces prompting.
HAAOHuman-Assisted Autonomous OrganizationAI-native organisationA Human-Assisted Autonomous Organization (HAAO) is a company in which AI agents are the default operators and humans govern the exceptions — a term coined by Ludovic Bodin of Atomic Scaling to describe the org chart that replaces the human-run company.
Problem it names: Teams bolt AI onto a company designed for humans, and get demos instead of operating leverage.
JTOJudgment, Taste and OverrideAI-native organisationJTO — Judgment, Taste and Override — is the Atomic Scaling framework naming the three decisions that stay human when AI agents run the work: judgment on ambiguous calls, taste on what is good enough to ship, and override on stopping an agent that is confidently wrong.
Problem it names: Automation quietly removes the human decisions a business actually depends on, and nobody notices until an agent ships something wrong.
OBEOwn, Buy, EarnGrowthOBE — Own, Buy, Earn — is the Atomic Scaling distribution model: traffic you Own, traffic you Buy, and attention you Earn, each run as a system rather than a campaign.
OPCOne-Person CompanyAI-native organisationA One-Person Company (OPC) is a business run by a single human on top of a full agent stack. Atomic Scaling treats it as the lower-ceiling alternative to a HAAO, where a small team plus agents removes the complexity ceiling a solo operator hits.
QDSAAQuestion, Delete, Simplify, Accelerate, AutomateOperating modelQDSAA — Question, Delete, Simplify, Accelerate, Automate — is the Atomic Scaling sequence for fixing a process before automating it, so that automation compounds a good system rather than entrenching a bad one.
Revenue per employeeOperating modelRevenue per employee is the metric Atomic Scaling optimises for — total revenue divided by headcount, and the test of whether a company is scaling performance or merely scaling headcount.
TTHGTiny Team, Huge GrowthOperating modelTiny Team, Huge Growth (TTHG) is the Atomic Scaling operating stance: scale performance and revenue per employee rather than headcount, so growth compounds instead of diluting.