🚀 3.2.1. You Already Have Everything ::: Atomic Scaling

Oct 25, 2025

One night in Shanghai, walking through the glowing streets with my friend Peter, co-founder of Angry Birds. He suddenly stopped, looked at me, and said: “You already have everything. Put wood in the locomotive. Don’t stop. Keep going.”

Years later, those words still echo in my mind. We’ve been hypnotised by the illusion of more: more people, more money, more validation. We chase growth as if it were salvation. But what if the real breakthrough happens when you finally realise: More is less. Better is what matters.

 

3 IDEAS FROM ME

 

I. "We’re Falling Behind” Story Isn’t Helping.

After spending the last two months in Europe, and delivering a keynote and workshop this week in Germany at the AI Summit, I kept hearing the same narrative:

  • “We’re not funding AI fast enough.”
  • “We can’t keep up with the U.S. or China.”
  • “Tech is moving too fast.”

All that story brings is fear. Fear of change. Fear of not being enough. But fear is the enemy of progress. Innovation is born from conviction, not comparison. As Tom Brady, one of the most decorated players in NFL history, said: “Winners focus on winning; losers focus on winners.”

Too many are waiting for a savior. Hint: it won’t be the government. We are living in the most exciting time in human history. Stop waiting. Start building.

 

II. Atomic Is Scaling.

Too many founders fall into the same trap:

  • Scarcity mindset: “We don’t have enough.”
  • Ego scaling: “Let’s hire more, raise more, do more.”

That’s the wrong game. You already have enough, the moment you decide you are enough. Stop chasing external validation. Start building internal strength.

Use AI to amplify the best version of yourself. Become the best at your craft, and everything else will expand from there. Growth begins when you stop scaling your ego and start mastering your craft.

 

III. Consistency compounds.

While in Hamburg for the AI Summit, I visited my old friend Chris, founder of Exit Games. Same team for 20 years. Same office on Hongkongstraße. Same focus. And yet, in those two decades, Chris and his team built Photon, the world’s leading multiplayer engine. They’re absolutely crushing it.

They’ve quietly expanded from gaming into defense and automotive — not by doing more, but by becoming better. That’s the essence of German excellence, and a reminder why Germany remains one of the world’s top three economies. Consistency compounds. Hustle burns out.

The future belongs to those, like Chris, who master their craft over decades, not quarters. Mastery is the ultimate multiplier. Do less. Focus deeper. Execute exceptionally.

 

2 QUOTES FROM OTHERS:

I.

“The only way to make sense out of change is to plunge into it, move with it, and join the dance." - Alan Watts, Author of "Tao: The Watercourse Way"

 

II.

“You are enough. The world doesn’t need more noise. It needs people with fire in their soul and conviction in their bones.” - Ludovic Bodin, Author of Atomic Scaling

 

1 ACTION FOR YOU:

You already have everything. You are enough. Ask yourself: what could you cut right now? And what would you double down on to become the master of your craft?

To Your Success,

Ludovic Bodin

3x Entrepreneur, 2x Unicorn Investor, 1x IPO. Founder of BOBIC Generational Wealth and Author of Atomic Scaling

 

P.S. I’ll be in Dubai from November 3rd, as we set up a new Asset Management Company for BOBIC Generational Wealth. Here’s a quick overview of how we approach wealth management through Agentic AI & Orchestration.

 

WHAT THEY ARE SAYING:

 

"Behind every successful game is a successful business. Atomic Scaling offers the strategies and the ultimate blueprint that have propelled the gaming industry forward."

- Cevat Yerli, Co-Founder of Crytek and FarCry.

CEO of The TMRW Foundation - Dubai, United Arab Emirates

 

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