🚀 3.2.1. Be a net contributor to society ::: Atomic Scaling

Happy holidays, my friends. As the year slows down, I want to share a principle that has fundamentally reshaped how I think about business, wealth, and legacy: Make more than you take.

3 IDEAS:

I. Aim to Be a Net Contributor

The core philosophy is to aim for creating more value than you consume. Rather than being extractive, focus on being someone who contributes positively to society.

At some point in the journey, the fundamental question shifts. Not: 'How much can I get from this?' But: 'How much value can I leave behind?' Being a net contributor means you're adding more to the world than you're extracting from it—through your products, your leadership, and how you treat people.

It’s not about being perfect. It’s about intention. It's about leaving the world better than you found it.

II. Value First. Money Later. Always.

Money should never be the primary pursuit. Instead, the focus should be on building useful products and services that genuinely solve problems or improve people's lives.

When you concentrate on creating authentic value, financial rewards naturally follow as a consequence—not as a forced outcome. This inverts the conventional wisdom that most entrepreneurs inherit—the belief that profit comes first and purpose follows.

III. Build Because You Love Building

Respect and support builders and creators who are driven by the desire to construct something meaningful, regardless of where they stand in their journey.

The entrepreneurs who last the longest aren’t fueled by spreadsheets alone. They’re driven by curiosity. By the joy of creating. By the satisfaction of watching something meaningful take shape.

Profit is important — but it’s not enough to carry you through the hard days. If you love the act of building, the journey stays light. If you don’t, even success feels heavy.

2 QUOTES:

I.

"Success is not the result of making money; making money is the result of success — and success is in direct proportion to our service." — Earl Nightingale

II.

“Try not to become a person of success, but rather try to become a person of value.” — Albert Einstein

1 ACTION:

Tonight, take a moment. Look at your kids — or the people closest to you — and just feel gratitude. Gratitude that they chose to be part of your life. That they bring love, energy, and meaning into the world through you.

Love to you and your family.

Ludovic Bodin

3x Entrepreneur, 2x Unicorn Investor, 1x IPO. Founder of BOBIC Generational Wealth and Author of Atomic Scaling

P.S. As a loyal reader who consistently engages with this newsletter, I'm offering you a FREE code for my Masterclass course as my Christmas gift to you.

The code is valid until Dec 26th at midnight. Reply "MASTERCLASS" and receive automatically access to my masterclass, for free.

Entrepreneur to entrepreneur — I hope it helps you build with more clarity, more leverage, and a little more peace.

Talk soon.

PS2: "The 3 Types of Wealthy People: After working with family offices globally, we've identified that every wealth decision is rooted in one of three core emotional motivations: 🛡️ The Protector – "Is my family truly protected if something happens to me?" 📈 The Builder – "Is my wealth growing fast enough? Am I missing opportunities?" 🌳 The Architect – "What values and legacy am I creating with this money?". Check it out!

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WHAT THEY ARE SAYING:

“I am a big fan of anyone who wants to build. Anyone who wants to make more than they take. That's the main thing you should aim for."

- Elon Musk, co-founder of SpaceX, Tesla & Xai